Product News: Nestlé Launches KitKat Neapolitan In Australia And New Zealand

Nestlé has expanded its KitKat portfolio with the introduction of KitKat Neapolitan, a new variant featuring a combination of milk chocolate, strawberry, and vanilla-flavoured white chocolate. Inspired by the popular Neapolitan ice cream flavour, the product features KitKat's signature wafer fingers, now coated in these three distinct flavours in vibrant pink, yellow and caramel hues. KitKat Neapolitan is currently available in major retailers across Australia and will be launched in New Zealand from mid-February 2025.

KitKat is among the top five biggest players in the confectionery markets of both Australia and New Zealand according to Linium Intelligence data. This launch aligns with consumers’ growing appetite for novelty chocolate confectionery flavors and adds to KitKat’s extensive lineup of innovative products, which have recently included KitKat Cookie Dough and KitKat Gold Crush in both countries. Globally, KitKat has continued to push creative boundaries with limited-edition flavours such as Pineapple Tart for Chinese New Year in Singapore and Malaysia, KitKat Dark Borneo in Malaysia and Singapore, and KitKat Candy Crush in Singapore.

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